Comic View
The Shop
SELECTS.
Good conversations.
Strong edits.
We find the moments worth sharing and shape them into social films that stand on their own. The context, the personality, the payoff—all intact.
See the work01 / Selected work
A feel for the moment.
From a complete conversation to a day on the court.
Selected work for shows, athletes and brands.
S—01
Bravery
The Shop / Erykah Badu
Nick K
The Pivot
JB World Tour
Athlete film
Reserve Cup 2025
Sports promotion
Miami Music Week
Billboard × Grand Marnier
Growing Pains
The Shop
Alchemist on Jadakiss
The Shop
Top Boxers
The Shop
Dee-1
The Pivot
Why Not
Jordan Chiles
Hot Laps
Kelsey Plum × Google Pixel
A Day on the Water
SEABOB × Bobby
Selected portfolio work by Avery Hall.
Conversation, sport and culture—each with its own treatment.
02 / The editorial approach
Keep the context.
Keep the personality.
Make the moment land.
A great clip feels like a conversation you want to be part of. Every decision starts there.
01
Find the story.
Review the conversation. Choose a moment with something to say, enough context to follow and a payoff worth staying for.
02
Shape the cut.
Build the rhythm around the people speaking. Use readable captions, purposeful reframing and supporting footage that adds meaning.
03
Finish with intention.
Check the names, the sound, the framing and the full exchange. Avery directs the work and reviews every finished cut.
Creative direction
Avery Hall
Creative director, cinematographer and editor. Social Content Lead for The Shop. SELECTS brings that editorial perspective to shows, brands and personalities through ARKV.
03 / Start with a pilot
One episode.
A clear standard.
Start with a focused, paid project. See how we choose moments, shape the edits and work with your team.
Build your pilot brief01
Finished episode
Up to 60 minutes of ready-to-edit source.
06
Considered cuts
Vertical edits with captions, delivered with clean versions.
01
Consolidated review
A clear feedback round with your team's approver.
Scope and delivery dates are agreed after we review your source. Ongoing support is tailored to your release schedule.
A few practical details
What kind of content is a fit?
Interviews, podcasts, panel conversations and personality-led shows. Sport, entertainment and culture are our starting point; the conversation and your audience guide the approach.
Do we need to choose the moments?
Moment selection is part of the service. Share your priorities and anything the audience needs to know. We review the source and build a shortlist before editing.
Who handles creative direction?
Avery leads the editorial approach and final review. A dedicated editor builds the cuts, with a shared brief and a consistent standard across the batch.
What do we need to provide?
A finished episode with usable audio, your brand assets, correct names and any approved supporting footage. Raw multicamera editing, archive research, extra formats and publishing can be discussed as separate scope.
Have a conversation worth sharing?
Let's find your
next moment.
Tell us about the show, the audience
and what you want the edits to do.
hello@arkvhouse.com